Automate 2013 is introducing a new educational opportunity for attendees: the Expert Huddle. What is an expert huddle? It’s a discussion group led by an industry expert that focuses on an issue of importance to automation users. It can be a large issue that impacts everyone (such as cost justification and ROI) or a narrow issues that impacts a smaller number (solving problems in robotic kitting, for example).
An expert huddle is different from a conference presentation because:
- The expert or “quarterback” doesn’t give a presentation or use any a/v – he or she moderates a discussion.
- The expert huddle takes place right on the show floor
- Each huddle is limited to 10 attendees (though some topics will be repeated throughout the show to help reach more people interested in the topic)
- Huddles last no more than 50 minutes (we plan to space them one hour apart, need time in between).
Why Your Company Should Offer a Topic and Quarterback for an Expert Huddle
- Positions your company as an industry leader and knowledge resource
- Helps create awareness that will lead to more traffic at your booth
- Can generate more attendees for talks your company may be giving in the Automate 2013 conference.
How to Become a Quarterback
- Propose as many topics as you like – list a quarterback for each topic
- Submit the form by November 1, 2012 (the earlier you submit the better since we will make decisions as topics are submitted).
Note: preference will be given to exhibiting companies, though some topics may be taught by educators and others with expertise who may not be able to exhibit.